coursemapLoading course
Research School of Management · ANU College of Business and Economics
This course involves on-campus teaching. For students not on campus, there will be a remote option in Sem 1. See Class Summary or Wattle for details. The course provides an overview of business in Europe and an examination of specific issues related to foreign companies doing business in Europe. Specific topics include the European business environment, European Union institutions, legal framework and policies, the growth of the European Union, emerging European economies, business strategy for the European market, marketing strategy in Europe, managing cultural diversity in Europe, human resource management issues in Europe, and corporate governance and control in Europe. The aim of the course is to enhance students understanding of the European business environment, the organisation of the European Union and its associated policies, and their impact upon the business and marketing strategies of firms in Europe.
Typical assessment may include but is not restricted to: exams, assignments, quizzes, presentations and other assessments as appropriate. Further details will be made available via the Class Summary.
Learning outcomes 1, 2, 3, 4, 5, 6
Students taking this course are expected to commit 130 hours to complete the work. For semester length offerings this will typically include 3 hours per week in class and at least 7 hours a week on average (excluding non-teaching weeks) on course reading, research, writing and assessment work. Where this course is offered in intensive delivery mode as a continuous block over a shorter period of time, the expected total time commitment for this course will be 130 hours.
Information about the prescribed textbook (if any) will be made available via the Class Summary.